Beat the Clock: E-Waste Edition is a game created to help people understand the importance of recycling their electronics. The aim of the game is to extract as many of the finite materials from the provided mobile phone as possible, before the timer runs out. This game takes place in different cities, parks and beaches.
Posters and social media content also educates people on this crisis.
There is also drop off points where unwanted electronics can be disposed of, making it easier for the public.